The weekly creative system for brands & strategists

Your next batch of ads. Ready to launch.

Reach new customer avatars. Test sharper hooks. Get the strategy, briefs, and finished ads delivered together every week, informed by your brand and connected results.

Get finished ads every weekChoose your ad mix →Already have a creative team?Get strategy + briefs →
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Got it. We’ll email your Creative Gap Scan when it’s ready. ✓

Free. Get 3 researched opportunities, 1 customer-avatar gap, and 1 example concept within 24 hours.

C.
Ready to launch. Built to test.Example finished ad + strategy brief
Illustrative WAYPOINT packing cube ad: Less unpacking. More exploring.

One customer’s first 60 days

47 concepts launched. 9 winning ads. 23% lower blended creative CPA.

“In our first 60 days, we launched 47 CreatStrat concepts. Nine became winning ads and our blended creative CPA dropped 23%.”
Naomi C.CreatStrat customer

Ads across categories

Your product has its own reason to buy.
Your ads should too.

Explore the creative and the customer insight behind it. From a specific skincare concern to a daily coffee ritual.

Beauty
Luyors upper-lip coverage ad showing the purple LED mask and its coverage callout.
Luyors · Customer creative

A specific concern.
A visible answer.

See ad & strategy →
 Food & drink
DAYBREAK coffee ad: Make mornings worth waking up for.
DAYBREAK

Sell the ritual,
not just the beans.

See ad & strategy →
 Pet care
GOOD COMPANY slow-feeder bowl ad with a golden retriever.
GOOD COMPANY

An everyday routine.
A fresh angle.

See ad & strategy →
 Fitness
FORM resistance-band ad: Your next set starts here.
FORM

Make the next
session feel closer.

See ad & strategy →
 Travel
WAYPOINT packing-cubes ad: Less unpacking. More exploring.
WAYPOINT

Lead with the trip,
not the suitcase.

See ad & strategy →

What you get

Every finished ad comes with a clear reason to run it.

Know which avatar you’re reaching, which objection the hook addresses, and what the ad is testing. The complete brief and Meta copy arrive alongside the creative.

CLIENT BRIEFC.018 · AI VIDEO

The hesitation hook

A narrated product story that turns the target avatar’s main objection into the opening line.

AVATARBusy first-time buyer
AWARENESSProblem aware
ANGLERemove the friction
FORMATAI VIDEO · 22s
WHY THIS AD

The same hesitation keeps appearing in customer language. This concept answers it using a hook pattern that already works for the account.

OPENING HOOK · TO CAMERA
“I kept putting this off because I thought it would be complicated.”

Then show: A close-up of the product, the first step, and the moment it fits into an everyday routine.

ILLUSTRATIVE BRIEF EXCERPTSCRIPT + VISUAL DIRECTION + META COPY
01

Research and test rationale

Why this concept matters now, grounded in your brand, customers, competitors, and ad results.

02

Avatar, awareness, and angle

Who the ad is for, what they already understand, and the message most likely to move them.

03

Hook, script, and visual direction

The opening message, the scenes that support it, and the reason behind the execution.

04

Complete Meta ad copy

Primary text, headline, description, and CTA are included with every brief.

STATICSCAROUSELSMASHUPSAI VIDEO

How CreatStrat works

Your first week. And every week after.

A repeatable creative rhythm, from brand context to the next test.

01

Give us the context once

Add your products, brand guardrails, and launch dates. Upload reusable product photos and footage. Connect Meta so future batches can learn from your ad results.

02

Open your weekly batch

Your chosen mix of finished ads arrives with the briefs and Meta copy. Download your placement files and launch. Already have designers and editors? Choose briefs-only instead.

03

Launch. Learn. Go again.

CreatStrat automatically uses research and connected results to plan what comes next. Add optional steering or feedback when you have extra context.

Customer feedback

A clearer strategy. Ads they could put to work.

“Our media buyer used to tell us we needed more creative. CreatStrat closed that gap. Now we get a clear testing strategy, the reasoning behind every concept, and the actual ads ready to launch. It feels like we added a creative strategy team without actually hiring one.”
Marcus B.CreatStrat customer
“The first thing CreatStrat found was an angle we’d never advertised despite it appearing repeatedly in our customer reviews. They turned it into several concepts, we launched them, and two became some of our strongest ads. That paid for the subscription many times over.”
Daniel W.CreatStrat customer
“We gave CreatStrat one product and within the first week had more genuinely different concepts to test than we’d produced internally in the previous month. The biggest difference wasn’t just volume, the ads were based on different customer problems, objections and awareness levels rather than being cosmetic variations of the same concept.”
Claire M.CreatStrat customer

Finished ads, every week

Fresh creative for your next round of tests.

Choose your weekly mix of statics, carousels, mashups, and AI videos. We research the angles, write the briefs, and produce the ads using your brand’s media library. Every delivery includes Meta copy and the agreed placement sizes.

01 / IMAGES

Statics & carousels

Turn product photos and researched copy into finished image ads.

You provide
Product photos + brand assets
You receive
A finished design and placement exports
02 / EXISTING FOOTAGE

Video mashups

Give existing product clips and creator content a new edit.

You provide
Footage with permission to reuse and edit
You receive
An edited ad with captions and copy
03 / NEW SCENES

AI video

Create new scenes in a visual style that fits the concept.

You provide
Product photos + brand references
You receive
A finished video using generated shots

A library your next ad can use. Upload photos, raw clips, and creator content once. We choose the product shots, backgrounds, and video moments that fit each concept. Keep files private to each brand and label them by product.

See how delivery works →

Customer experiences

More creative testing. Less overhead.

“We increased our creative testing volume from 12 concepts per month to 40 without hiring another strategist or designer.”
Elena R.CreatStrat customer
“Our team was spending roughly 15-20 hours a week researching, brainstorming and briefing creative. CreatStrat brought that down to under three.”
Adrian T.CreatStrat customer
“We were paying an agency $8,000/month for strategy and creative. We replaced most of that workflow with CreatStrat for under $1,000/month.”
David L.CreatStrat customer

Choose your weekly creative plan

From the first concept to your next finished ad.

Get the strategy, briefs, and finished ads together. Have your own production team? Choose the briefs-only plan.

Pilot

One-Time Trial

See the strategy brought to life for your product.

$99$29USD

3 finished image ads + 3 complete briefs · One product

  • ✓Researched customer avatars, angles, and hooks
  • ✓Three static image ads with briefs and Meta copy
  • ✓$29 credit toward your first full month
One delivery. One payment. No automatic subscription.

Strategy + Briefs

Your team produces

For brands and strategists with designers, editors, or a production process already in place.

Total billed monthly

$149USD / month

5 briefs delivered every week

20–25 briefs per month, depending on the delivery calendar.

  • ✓Weekly avatar, customer, and competitor research
  • ✓Complete scripts, visual direction, and Meta copy
  • ✓Calendar and optional next-batch steering
  • ✓Connected performance learning
  • ✓Unlimited collaborators
One product. Billed monthly. Cancel anytime.

Strategy + Briefs + Finished Ads

We produce

Your complete weekly creative batch, ready to launch.

Total billed monthly

$299USD / month

5 finished image ads + 5 briefs delivered every week

20–25 of each per month, depending on the delivery calendar.

Finished ads each week

Drag a slider or type your weekly quantity.

  • ✓Everything in Strategy + Briefs
  • ✓Every ad in your selected weekly mix produced
  • ✓Reusable product and brand asset library
  • ✓Finished ads, briefs, and Meta copy delivered together
  • ✓Placement exports and batch downloads

One product. Billed monthly. Cancel anytime.
Managing multiple brands or products? Set up your workspace →

One workspace. Separate brands.

Keep each brand’s assets, calendars, team access, and performance learning separate. Tell us your volume and we’ll put together the right plan.

See the strategist workflow →

Submit your details and we’ll email your quote.

Who it’s for

Your brand. Your judgment. A stronger weekly system.

Built for people responsible for what gets tested next, whether that is one brand or a portfolio.

BRANDS + GROWTH TEAMS

Keep fresh creative moving for your brand.

  • ✓A reason behind each new avatar, angle, and format
  • ✓Launch dates and product priorities in one calendar
  • ✓Finished ads, complete briefs, and Meta copy together

Get the next set of ads ready to launch. If production already runs smoothly in-house, choose Strategy + Briefs for your existing team.

Build my brand’s plan →
CREATIVE STRATEGISTS + STRATEGY TEAMS

Keep your strategic edge across more brands.

  • ✓Steer the next batch with your point of view
  • ✓Client-ready briefs with the reasoning already written
  • ✓Separate assets, calendars, access, and learning by brand

Keep each brand’s memory, calendar, steering, and briefs separate. Spend less time assembling research and more time applying the judgment clients hire you for.

Set up my brands →

Common questions

A few useful answers.

Still curious? Talk to us.

You share brand and product context in onboarding. Strategy customers receive weekly briefs for their own team. Production customers add product media to their library once, then receive finished ads and briefs together on the agreed delivery schedule.

Meta is not required for the pilot. For ongoing plans, we recommend connecting it so every new batch can learn from your actual ad results.

Each brief includes the customer avatar, audience, angle, hooks, script or design direction, production notes, test hypothesis, and complete Meta ad copy: primary text, headline, description, and CTA.

Yes. The Strategy + Briefs + Finished Ads plan includes the statics, carousels, video mashups, and AI videos in your chosen weekly mix. The Pilot plan includes three finished image ads and three complete briefs for $29. Already have a creative team? The Strategy + Briefs plan provides complete briefs for your team to produce.

Yes, with the Strategy + Briefs + Finished Ads plan. Every ad in your selected weekly mix arrives ready to launch, alongside its complete brief and Meta copy. CreatStrat plans the next batch automatically using research and connected ad performance. Steering and feedback are optional.

Free Creative Gap Scan

Find the creative opportunities your account is missing.

Share your product page URL and email. We’ll study your public brand and market signals, then send a focused readout within 24 hours.

03 opportunities01 customer avatar gap01 example concept
Enter your product page URL.
Enter a valid email.

Delivered by email within 24 hours.

Got it. We’ll email your Creative Gap Scan when it’s ready. ✓

Free gap scan →