From customer research to finished ads. Every week.

Built for DTC brands on Meta. CreatStrat researches your customers, competitors, and ad results, then delivers finished statics, carousels, and videos every week, each with the brief and Meta copy behind it.

Enter your product page URL.
Enter a valid email.
Your Gap Scan is on its way.

We’ll email it to you within 24 hours.

Want us to walk you through it?Book a 20-minute demo →

Free. 3 researched opportunities, 1 customer-avatar gap, and 1 example concept within 24 hours.

47 concepts launched. 9 winning ads.
One customer’s first 60 days ↓
Week 39 batch delivered
WAYPOINT packing-cube ad: Less unpacking. More exploring.
AI video ad: a runner pausing on a city bridge at dawn.
GOOD COMPANY ad: a happy dog receiving a treat. Treat time, trained.
DAYBREAK coffee ad: Make mornings worth waking up for.
Luyors ad for its LED mask: Upper lip lines? Covered.
GOOD COMPANY slow-feeder bowl ad with a golden retriever.
Video mashup: a hiker adjusting a backpack at a wet trailhead.
NORTHLINE ad: a woman at a bathroom mirror. Two minutes. Every morning.
FORM resistance-band ad: Your next set starts here.
NORTHLINE ad: a canned drink on ice beside a pool. Cold by noon. Gone by one.
Video mashup: a founder packing an order at a studio workbench.
Customer avatarCarry-on-only weekend traveler
This week’s testMorning ritual vs. product
Brief + Meta copy included

One customer’s
first 60 days

47concepts launched

9winning ads

23%lower blended creative CPA

In our first 60 days, we launched 47 CreatStrat concepts. Nine became winning ads and our blended creative CPA dropped 23%.
Naomi C. · CreatStrat customer
The weekly creative scramble

Most weeks, the next ad starts from a blank page.

Research sits in one doc, briefs in another, and results in Ads Manager. CreatStrat turns that scramble into one loop that runs every week.

Your week nowFive tools, three people, no plan

#growth · MonWho’s writing the briefs this week?

Need 5 new ads by Friday!!

competitor-research-OLD (2).doc

DesignerStill waiting on direction for the carousel

Job post draftSenior Creative Strategist, full-time

Ads ManagerWhat was the last test supposed to prove?

Your week with CreatStratOne loop, planned from your results

How it works

What happens between your product page and your next ad.

You share your brand once. CreatStrat runs the rest every week, and connected results decide what the next batch tests.

01 · Once

Share your brand once.

Add your product page, brand guidelines, and a library of photos and footage. Connect Meta so every batch learns from real results.

  • Product page and brand guidelines
  • Photo and footage library, reused every week
  • Meta ad account with read access
02 · Weekly

Find what customers already say.

CreatStrat reads your reviews, competitor ads, and account results, then turns the patterns into customer avatars with real objections.

  • Reviews, Q&A, and comments
  • Competitor ads in your category
  • Avatars, objections, and awareness levels
03 · Weekly

Decide what this week tests.

Every ad gets a job: build on what worked, explore a new angle, or reach a new avatar. The plan says which one, and why.

  • An avatar and hook for every ad
  • A stated test for every ad
  • Launch dates from your calendar
04 · Weekly

Write the brief for every ad.

The hook, script or layout, visual direction, and Meta copy for each ad, written from the research and ready for production.

  • Storyboard frames for every scene
  • Visual direction and production notes
  • Primary text, headline, and CTA
05 · Weekly

Get the finished ads.

Your weekly mix of statics, carousels, mashups, and AI video, built from your asset library and exported in placement sizes.

  • Statics, carousels, mashups, AI video
  • 1:1, 4:5, and 9:16 exports
  • Downloaded as one batch
06 · Always on

Let results plan the next batch.

Connected Meta results show what worked, and next week’s plan builds on it automatically. Add a note whenever you want to steer.

  • Learns from connected performance
  • Next batch planned automatically
  • Optional notes to steer the plan
Inside one ad

Every ad arrives with the reason it exists.

The creative is half of the delivery. The brief is the other half: who the ad is for, what it tests, and the copy to run with it.

1Avatar
The carry-on-only weekend traveler
2Awareness
Problem aware
3Angle
Put the exploring ahead of the packing.
WAYPOINT packing-cube ad: Less unpacking. More exploring.
4Hook
“Less unpacking. More exploring.”
5Test
Travel benefit against product organization, with the same audience, offer, and placement.
6Meta copy
Your weekend plans deserve more attention than your suitcase. Keep your carry-on essentials together with WAYPOINT packing cubes.
Meet your carry-on essentialsShop now
One plan, the whole creative team

Your creative strategist is built in.

CreatStrat does the research and writes the brief a strategist would, then makes the ads from it. You get the strategy and the creative in one weekly plan, with nobody new to hire or manage.

Creative strategist Built in

Customer research, avatars and angles, and a weekly test plan

Copywriter Built in

Hooks, scripts, and complete Meta copy for every ad

Designer Built in

Statics and carousels in every placement size

Video editor Built in

Mashups from your footage, and AI video

Strategy + Briefs + Finished Ads

From$299/ month

  • 5 finished ads + 5 briefs every week
  • Research and test plan included
  • Learns from your Meta results
  • Cancel anytime
Choose your ad mix →
Our media buyer used to tell us we needed more creative. CreatStrat closed that gap. Now we get a clear testing strategy, the reasoning behind every concept, and the actual ads ready to launch. It feels like we added a creative strategy team without actually hiring one.
Marcus B. · CreatStrat customer
Formats

Pick your weekly mix.

Choose how many statics, carousels, mashups, and AI videos you want each week. Every ad comes with its brief, and you can change the mix whenever your testing plan changes.

Statics

Single-image ads built from your product photos.

You provide
Photos and brand assets
You get
Finished designs, every size

Carousels

A card sequence that tells one story.

You provide
Photos and brand assets
You get
Cards with copy for each

Video mashups

New edits cut from footage you already own.

You provide
Footage you can reuse
You get
Edited ad with captions

AI video

New scenes generated around your product.

You provide
Photos and references
You get
A finished video ad
TravelSee strategy →
Lead with the trip.
Food & drinkSee strategy →
Sell the morning ritual.
5:58am. still dark. still going.
AI video
Apparel
Own the early start.
Pet careSee strategy →
An everyday routine, a fresh angle.
BeautySee strategy →
A specific concern, a visible answer.
NORTHLINECold by noon. Gone by one.
Beverage
Make the cold part the point.
FitnessSee strategy →
Make the next session feel closer.
NORTHLINETwo minutes. Every morning.
Wellness
Answer the objection first.
Results

More creative testing. Less overhead.

Results and words from individual CreatStrat customers, quoted as they wrote them.

12 to 40

concepts per month

We increased our creative testing volume from 12 concepts per month to 40 without hiring another strategist or designer.
Elena R. · CreatStrat customer

15-20h to <3h

weekly research and briefing time

Our team was spending roughly 15-20 hours a week researching, brainstorming and briefing creative. CreatStrat brought that down to under three.
Adrian T. · CreatStrat customer

$8k to <$1k

monthly strategy and creative spend

We were paying an agency $8,000/month for strategy and creative. We replaced most of that workflow with CreatStrat for under $1,000/month.
David L. · CreatStrat customer
The first thing CreatStrat found was an angle we’d never advertised despite it appearing repeatedly in our customer reviews. They turned it into several concepts, we launched them, and two became some of our strongest ads. That paid for the subscription many times over.
Daniel W. · CreatStrat customer
We gave CreatStrat one product and within the first week had more genuinely different concepts to test than we’d produced internally in the previous month. The biggest difference wasn’t just volume, the ads were based on different customer problems, objections and awareness levels rather than being cosmetic variations of the same concept.
Claire M. · CreatStrat customer
Pricing

One plan. Your weekly ads, strategy included.

Pick how many finished ads you want each week. The research, the brief, and the Meta copy come with every one. Billed monthly, cancel anytime.

Strategy + Briefs + Finished Ads

Everything, every week

  • Customer, competitor, and market research
  • A test plan with an avatar and hook for every ad
  • A complete brief and Meta copy for every ad
  • Finished statics, carousels, mashups, and AI video
  • Placement exports and batch downloads
  • Learns from your connected Meta results
  • Launch calendar and optional next-batch steering
  • Reusable product and brand asset library

Finished ads each week

Total billed monthly

$299USD / month

5 finished image ads + 5 briefs delivered every week

20–25 of each per month, depending on the delivery calendar.

Your weekly mix Video formats raise the monthly total

One product. Billed monthly. Cancel anytime.

20-minute callWant to see the app first?We’ll walk you through it on a 20-minute call, using research on your product.Book a demo → Want to see the thinking first?Get 3 researched opportunities for your product, free.Free Creative Gap Scan →
Common questions

A few useful answers.

Still curious? Talk to us →

What happens after I subscribe?

You share your brand and product context in onboarding and add product photos and footage to your library once. Your first batch of finished ads arrives with a brief and Meta copy for every ad, and a new batch follows every week on your delivery schedule.

Do I need to connect Meta?

We recommend it. Connected results are how CreatStrat learns what worked and plans the next batch. Your first batches draw on research into your customers, competitors, and market, so you can start before Meta is connected.

What does a brief include?

Each brief names the customer avatar, awareness level, and angle, then gives the hook, the script or layout, visual direction, and production notes. It includes complete Meta ad copy: primary text, headline, description, and CTA.

Does CreatStrat produce the final ads?

Yes. The Strategy + Briefs + Finished Ads plan produces every ad in your weekly mix of statics, carousels, video mashups, and AI videos, and each one arrives with its complete brief and Meta copy. CreatStrat plans the next batch automatically using research and connected ad performance. Steering and feedback are optional.

Do I still need a creative strategist?

You don’t need to hire one to run CreatStrat. It does the customer research, chooses the avatars and angles, writes the weekly test plan and the briefs, and makes the ads from them. If you already work with a strategist, they can steer the next batch with a note.

Can I change my weekly mix?

Yes, from Settings. Choose the new mix and CreatStrat confirms the change by email. The new mix starts with your next billing period.

Free Creative Gap Scan

Find the creative opportunities your account is missing.

Share your product page URL and email. We’ll study your public brand and market signals, then send a focused readout within 24 hours.

03researched opportunities

01customer-avatar gap

01example concept

Start with your product page.

Enter your product page URL.
Enter a valid email.
Your Gap Scan is on its way.

We’ll email it to you within 24 hours.

Prefer a walkthrough? Book a 20-minute demo →

Free Creative Gap Scan →