Terms of Service.

These terms cover two things. Part 1 applies to anyone using creatstrat.com. Part 2 applies to customers: when you tick the box at checkout and subscribe, your business agrees to all of these terms.

Part 1. Using this website

01Who we are

CreatStrat Inc. operates creatstrat.com and the CreatStrat app at app.creatstrat.com. “We,” “us,” and “CreatStrat” mean CreatStrat Inc. By using this website, you agree to Part 1. If you don't agree, please don't use the site.

02What this site is

This site describes the CreatStrat service and lets you request a Free Creative Gap Scan, book a demo, or start a plan. Prices, volumes, timelines, and examples on the site help you evaluate us. They can change, and they are not an offer that binds either of us. The price that applies to you is the one shown when you complete checkout.

03A free scan or a demo isn't a contract

Requesting a Free Creative Gap Scan or a demo, or emailing us, starts a conversation. It does not create a customer relationship or commit you to anything. A subscription begins only when you complete checkout and agree to Part 2, or sign a written agreement with us.

04Our content

The content, design, wording, and brand marks on this site belong to CreatStrat. You're welcome to view the site and share links to it. Please don't copy, republish, or reuse its content or design as your own without our written permission.

05Acceptable use

Use the site normally and lawfully. Don't try to break, overload, or scrape it at scale, and don't submit anything false, unlawful, or that isn't yours to share.

06Links to other sites

Where we link to another site, we do it for convenience. We don't control those sites and aren't responsible for their content or practices.

Part 2. Subscription terms

07Agreeing to these terms

When you tick the box at checkout and complete payment, the business you subscribe for (“you”) agrees to these terms, and the person subscribing confirms they can bind that business. If you and CreatStrat sign a separate written agreement, it controls where it conflicts with these terms.

08The service

Each week, CreatStrat researches your product, customers, and market, plans that week's tests, writes a complete brief and Meta copy for every ad, and produces the finished ads in your weekly mix: statics, carousels, video mashups, AI videos, and AI UGC. Finished ads and briefs arrive in your workspace in the app. A plan starts at five ads a week. Because a month holds four or five weekly deliveries, the number of ads you receive in a month varies with the calendar.

Some ads need material from you, such as product photos or footage you own. If we need something to produce an ad, we'll ask, and that week's delivery can wait until it arrives. We may improve or change how the service works, as long as the weekly mix you pay for stays the same.

09Fees and billing

Subscriptions are billed monthly in advance, in US dollars, at the monthly total shown at checkout for your weekly mix, and renew each month until you cancel. Our payment processor handles payments; your card details go directly to it and never reach our systems.

To change your weekly mix, request it in Settings. We confirm the change and its price by email, and it starts with your next billing period. If we change the price of your plan, we'll email you at least 30 days before the change affects you. If a payment fails, we pause production until it succeeds.

10Cancelling

You can cancel anytime from the billing page in your account. Cancellation takes effect at the end of the current billing period, and production continues until then. We don't prorate or refund a period that has already started, unless the law requires it. Ads and briefs delivered before your subscription ends stay yours to use (section 14). Access to your workspace ends with your subscription, so download anything you want to keep before then. We delete your workspace and its files 60 days after your subscription ends.

11What you provide

You may give us product information, brand materials, photos and videos, logos, customer reviews, and notes. You keep ownership of everything you provide. You let us use, copy, edit, and process it, including with the AI tools in section 12, only to provide the service to you and to show your released ads as described in section 15.

You confirm that you have the rights and permissions for what you provide, including the consent of anyone who appears in your photos or footage and permission to quote any customer review you give us. When you upload a file to your library, you confirm this for that file.

12How we make your ads

We use third-party AI models and production tools to research, write, and produce your ads, including tools for writing and analysis, image and video generation, and voice. To make an ad, we send these providers the brand and product information, scripts, and reference images it needs, including product photos you've provided. Our Privacy Policy describes the kinds of providers we use.

The presenters in AI UGC and AI video ads are synthetic people with synthetic voices. They are not real customers, and they never claim to have used your product. Generated images and video can resemble other material, so we can't guarantee that every element of an ad is unique to you, or that generated material is protected by copyright in every country.

13Running your ads is your decision

You decide whether to run each ad. Before you run one, review it. You are responsible for the claims your ads make about your product, prices, and offers being true and lawful where you advertise, and for following Meta's advertising policies, including any rules on labelling AI-generated content. Tell us in onboarding what your ads must say or must never say, and we'll write to it.

14Who owns the finished ads

Once you've paid for the period they're delivered in, the finished ads, briefs, and Meta copy we deliver are yours to use, change, and run in your business, including after you cancel. CreatStrat keeps ownership of its software, methods, prompts, templates, and know-how, and of general learnings that don't identify you.

Some ads include material licensed from others, such as fonts, music, or stock footage. You may use that material as part of the ad it came in. AI presenters are not exclusive to you unless we agree in writing.

15Showing your ads in our marketing

After an ad we made for you has run publicly, we may show it on our website, in our portfolio and sales materials, and in social posts. We may also name your brand and show your logo in lists of CreatStrat customers. We will never publish your performance results, a quote from you, or a named case study without your written approval.

You can opt out anytime by emailing team@creatstrat.com. We'll stop new use straight away and remove your ads and logo from our website within 30 days. Opting out doesn't affect your subscription.

16Your Meta ad account

If you connect Meta, you add CreatStrat's Business Portfolio as a partner on one ad account with “View performance” access. We read that account's ad performance (spend, impressions, clicks, conversions, and video views for each ad) to plan your next ads. We can't edit your campaigns, budgets, or ads. You can remove our access in Meta Business Settings at any time.

17Your workspace

You sign in with a one-time link sent to your email. You decide who on your team has access, and you're responsible for what they do in your workspace. CreatStrat staff can open your workspace to produce and deliver your briefs and ads, to handle changes to your plan, and to give you support.

18Confidentiality

We keep your non-public business information confidential, including your plans, results, unreleased ads, and anything you mark as confidential. We use it only to provide the service, and we share it only with the providers in section 12 and our Privacy Policy, as they need it to do that work.

19No guaranteed results

We plan every ad to perform, but advertising results depend on many things outside our control. We don't guarantee any return on ad spend, sales, or other result. Anything on this site about outcomes describes how the service is designed to work, not a promise for your brand.

20Warranties

We provide the service with care and skill. Beyond what these terms say, the service, the app, and this site are provided “as is,” without other warranties, and we don't promise they will be uninterrupted or error-free.

21Limitation of liability

To the fullest extent the law allows, neither of us is liable for indirect or consequential loss, such as lost profits, revenue, or data. CreatStrat's total liability under these terms is limited to the fees you paid in the month before the claim arose. For use of the website alone, that amount is nothing.

22Claims about your materials and ads

You'll cover CreatStrat against third-party claims that arise from material you provided or from the claims made in ads you chose to run.

23Ending the service

We may suspend or end your subscription if a payment stays unpaid or you seriously breach these terms. We may also end the service for any other reason with 30 days' notice, and we'll refund any prepaid fees for the period after it ends.

24Changes to these terms

We may update these terms. For a change that affects customers, we'll email you at least 30 days before it applies to you. If you keep your subscription after that date, the updated terms apply; if you don't agree, you can cancel before then. Updates to Part 1 take effect when we change the “last updated” date above.

25Governing law

These terms are governed by the laws of Ontario, Canada, and the federal laws of Canada that apply there, without regard to conflict-of-law rules.

26Contact

Questions about these terms? Email team@creatstrat.com.